ABOUT THE PROJECT

As experts in Phase I rehabilitation, Kinex Medical Company wanted to demonstrate their dominance in the market by advertising their new collection of rehabilitation products and machines. Each brochure was intended for a specific audience: doctors/physical therapists, product sales staff, and the patient. With photography shot in-house by employees and minimal budget to work with, we simplified their large amount of complex medical information and re-organized it for ease of comprehension, all while conveying their strong stance in the market of state-of-the-art medical equipment.